Turn Instagram comments into customers, automatically
Ask people to comment a word on your post if they want the price, link or offer. Tawlki replies to each person who does with a private message, in seconds, while your post is still getting attention.
Free to start. No card. See the free plan
- sara.m comments: TRIAL
- Atlas Fitness replies under the comment: Sent you a DM!
- Atlas Fitness sends a private message: Hi Sara, here is your free trial week. Which days can you come in: weekday mornings or evenings?
- Sara answers: evenings
- Atlas Fitness: Great. I have Tuesday and Thursday at 6 pm. Which would you like?
Every comment you don't answer is a customer walking away.
A comment is someone raising their hand. Instagram doesn't let you put a clickable link in a comment, so most posts end with a pile of "price?" and "link?" that you answer by hand, hours late. Tawlki answers every one in seconds.
What it does
Every comment gets an answer
A public reply under each comment shows everyone that your post is worth engaging with.
Many offers on one post
Add up to ten more trigger words to the same post, each with its own message, link and public reply.
The offer lands in their DMs
The link, price list or offer goes straight to the commenter's inbox, where you can actually sell.
Warm leads, not cold ones
They asked for it, so they're ready to buy. If they reply with a question, Tawlki answers it with your own information.
Every automation in one list
Switch them on and off, and see which post each one belongs to.
Ways to turn comments into sales
One post, several offers
Let people choose. PRICE sends the price list, MENU sends the menu, BOOK sends the booking link. Every word gets its own message and its own public reply, all from the same post.
Send the price
Show the post, keep the price out of the caption, and let interested people ask. The ones who ask are the ones who buy.
Replace the link in your bio
Instagram doesn't allow clickable links in comments. Give people a word to comment and they get the link in their DMs.
Fill your bookings
Offer a trial, a consultation or a free call. Anyone who comments the word starts a chat that ends in a booking.
Capture emails and phone numbers
Ask for an email, a phone number or both before the offer is delivered, or ask people to follow you first. Every lead lands in your leads list.
How to set it up
- Step 1
Pick the post you want the automation on.
- Step 2
Choose the trigger words people will comment.
- Step 3
Write the public reply and the private message, then switch it on.
Good to know
- You need an Instagram Business or Creator account. Instagram only allows automation on those.
- It only messages people who commented on your post, never people who haven't contacted you.
- Different offers for different words work with a follow request, not with an email or phone request.
- People on your blocklist never receive a message.
- The free plan includes 300 comment-to-DM messages a month, separate from your 300 chat replies.
Common questions
How do I automatically send a DM when someone comments on Instagram?
Connect your Instagram account to Tawlki, open the comment builder, pick the post, choose the trigger word and write the public reply and the private message. Switch it on and every matching comment gets both.
Is comment-to-DM automation allowed by Instagram?
Yes, when it runs through Instagram's official connection. Tawlki connects through Instagram's own login, so it never sees your password, and it only messages people who commented on your post.
Can I use more than one keyword on a post?
Yes. Add up to ten more trigger words to the same post. Each word can have its own message, link and public reply.
Can any comment trigger it, or only one word?
Yes. You can reply to every comment on a post, whatever the word, and Tawlki leaves spam and unrelated comments out.
Can I send a link in the DM?
Yes. Links aren't clickable in comments, which is the reason to send them in the private message instead.
Can it ask people to follow me or share their email first?
Yes. You can ask for a follow, an email or a phone number before the offer is delivered.
Is this unsolicited messaging?
No. Tawlki sends a private message only to a person who commented on your post, and only after they wrote the word you chose. It can't message people who didn't comment, and a person who asks to stop isn't messaged again.
Does it cost anything?
It's free to start: 300 comment-to-DM messages a month, plus 300 chat replies, with no card required.